Running offers on ClickBank?
Either way, pay attention and you can make sure you are only promoting offers that will put the most money in your pockets…
…and help you avoid the offers that simply might not convert.
What Is ClickBank?
ClickBank is an affiliate marketplace where you can browse through dozens of products across dozens of niches that you can promote as an affiliate.
Quite simply, it is an affiliate marketer grocery store.
You find the offers you are interested in promoting, grab your affiliate link, and then you’re off to the races…
…or preferably…the bank!
Gravity: The Mother Of ClickBank Measurements
So the most popular question is:
How do I choose an offer to promote on ClickBank?
While there are a few considerations, one measurement you can use to quickly weed out offers is the Gravity score.
In the words of ClickBank:
“ClickBank uses a measure called ‘gravity‘ to represent how well each product sells, based on how many sales have been made and how recent these sales were. We recommend focusing on products with a gravity of 30+, because these products have a proven track record of selling well for a number of different affiliates.”
Here is a quick little tutorial to find out the ClickBank gravity of a product…
Step 1: Search For Products
In this example, I am simply going to do a wide-open search for ClickBank products.
Just go to the Marketplace and click the magnifying glass by the search bar.
Step 2: Sort Products By Gravity
You can sort all of the products by several qualifiers, including Gravity.
Select Gravity and ClickBank will do the rest…
Step 3: Choose A Product With At Least 30+ Gravity
Now all you have to do is choose a product that you want to promote.
ClickBank recommends choosing a product with a minimum 30 Gravity score.
I’ve always had the best luck promoting in the 70-100 Gravity range when doing affiliate niche websites.
The competition isn’t as tough as the top sellers, but the Gravity is high enough that I’m more confident the product will convert consistently.
If you have some ninja ClickBank product selection tricks let us know by dropping a comment in the comment section below!
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